Award-winning music producer, Richie, has stated that he is not happy that Shatta Wale’s ‘My Level’ song won Highlife song of the year at the just end Vodafone Ghana Music Awards.
The Lynx boss asserted that though Ghanaians voted massively for the ‘My Level’ as the Highlife song of the year at the VGMA 2019, he thinks the VGMA board erred by placing ‘My Level’ in that category.
In an interview with DJ Advicer on Happy FM’s ‘Ayekoo After Drive’, Richie said “Sometimes when you see that your artiste doesn’t win or your favourite artiste didn’t win, just realized that, other artistes’ fans voted more than your fans. it is basic as that.
According to him, the VGMA board has 30 percent, Academy has 30 percent and the fans -which is the largest- has 40 percent.
He opined that “I don’t think putting ‘My level’ under highlife category is okay but unfortunately the system allowed it to be by creating the chance for people to vote as many times”.
Asked if he will choose ‘My level’ as highlife song if given the opportunity, he said “No I don’t think that song should have been in the Highlife category. I don’t think ‘My Level’ is a highlife song”.
“I think is a beautiful song. I think it is one of the biggest songs in 2018.But I don’t think it a highlife song. I think it should have been in a different category. I think it Afro-pop”.
However, Richie’s Lynx Entertainment record label has produced MzVee, KiDi and Kuami Eugene. Richie has some two great albums to his credit. He also has some hit singles like ‘Yaaro’, ‘Asa Fofro’ and ‘Frema’ among others.
By Amaka Joyce