As part of Ghana Red Cross strategies to rebranding and improve their visibility, the management has appointed an ambassador to help achieve their strategic vision 2030.
During the unveiling event, Emmanuel Ofosu Yeboah was identified to serve as the face of the Ghana Red Cross for his humanitarian initiative ‘bring to save a life’.
Speaking at the unveiling event which took place at the Ghana Red Cross head office in Accra on Wednesday September 5, Dr. Michael Agyekum Addo, president of the Ghana Red Cross said “It is the inauguration of an honorary ambassador for the national society to spear head an innovative dubbed ‘bring to save a life’.
According to the chairman, “the Ghana Red Cross was established by Act 10 of 1958 of parliament and agencies in the delivery of humanitarian and emergency services to the vulnerable.
However, government budget as you know, has been under stress over the past years. This means that we the players in the humanitarian sector have to adopt innovative ways to mobilize resources to fund our activities,” he stated.
“The initiative ‘bring to save a life’ will be in three steps, there will be collection, reconditioning centers and sales outlets. It will also serve as a source of entrepreneurial training and employment for the teaming youth will be mobilized to participate along the entire chain,” he said.
The ambassador gave his acceptance speech saying, “Growing up in my village and even across Ghana, Red Cross was all over with a lot of participants. When we learn from the Red Cross, we will be able to assist each other in times of natural disasters like floods and fire outbreaks. I’m very happy to serve Red Cross as an ambassador but I can’t do it alone.”
He recounted how he started his journey as an amputee athlete making a difference for Ghana and his fellow amputees.
“I started in my journey as a sportsman, I used just one leg to ride a bicycle across this country, 400 miles in ten days to change the perception people have about the disabled. That is how I got the opportunity to travel to the US to have my prosthetic leg which costs about 75,000 dollars, and it was free of charge because of what I started here in this country. That is why I put American flag on my leg, since they helped me achieve all I wanted to achieve in life,” he said
“I’m here to accept the ambassadorial position for Red Cross. I will do the same thing I did in sports by travelling around the world to ask people to bring things that will be beneficial to us in this country to change many lives so that Red Cross will stand back on their feet. They will be in every corner doing their work,” he added
Yeboah is an international award-winning athlete.
By Susan Amoako Agyemang