Ghanaian-South African singer, songwriter, Adina Thembi Ndamse, known popularly as Adina says being awarded at the Vodafone Ghana Music Awards (VGMA) is not her target for doing music.
In an interview with DJ Advicer on Happy FM’s Ayekoo After Drive show, she said, “I feel like there is no real competition if I’m just getting the same thing over and over again. My challenge is to reach higher heights. To be honest with you, when I say I’m targeting higher heights, I’m not talking about plaques or awards because that is really an icing. it’s just for Ghana and based on the work you have done. It is not my goal, because that is not what makes me a musician. there are other aspects of the job.”
What matters to Adina most is reaching out to her fans and satisfying their music needs all over the country and beyond.
“I was discussing with my manager earlier today that hitting in just Accra isn’t the whole of Ghana.There are other parts of the country, there are people who have heard of you and they want to see you. My goal is to reach all those corners so if in the process of reaching out to my fans, my hard work is recognized and they decide to give me an award again for it, I’ll appreciate it and say thank you.
In 2016, although she did not win any award, she was nominated for Record of the Year, Afropop Song of the Year and Best Female Vocalist of Year.
In 2017 however, she won awards for Afropop Song of the Year and Best Female Vocalitst of the year. She won the Best Female Vocalitst of the year award again in 2018. All these were at the at the VGMA.
By: Susan Amoako Agyemang/Mercy Bee
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By: Susan Amoako Agyemang